Working with a Harvard Medical Psychiatrist, we designed a school program to test the impacts of cycling on ADHD and school performance, leading to the formation of a non-profit arm, the Specialized Foundation.​

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While the positive impacts of cycling on kids with ADHD had been shared anecdotally for years, very little research had been done in the area.  As part of a dedication to youth cycling, we engaged a team through Dr. John Ratey, the preeminent voice in the relationship between exercise and young brains.

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Working with our dealer network, we identified a short list of schools to participate in the program.  The chosen school, Natick Elementary, worked directly with my team and the researchers to follow a stringent four-week cycling plan, during which their brain activity was measured. 

 

The program was featured in Bicycling magazine, where it was described as a "pioneering effort in the cycling world."

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Following the initial study, the participating group was expanded to twenty elected schools, and a program called Riding for Focus was launched that is now offered across the country, and which became the basis for a non-profit arm called the Specialized Foundation. 

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